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Strands of Beauty  Institute of Braiding and Beauty Business Development

Tree Braids & Protective Styles Specialist Since 2006

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A braiding salon franchise that specializes in protective braid styles and extensions.

who We Are

Strands of Beauty is a chemical-free braid salon specializing in Tree Braids, both Cornrow and Individual (Brancher Style).  Our focus is on healthy hair through braids and protective styles.  Our main location is in Atlanta, GA where we provide both an in-salon or mobile service to our clients. We also service Orlando, FL | Tampa, FL | Las Vegas, NV | Dallas, TX |  Phoenix, AZ | and Los Angeles, CA.   

The Strands of Beauty Network host and recruits braiders from around the world to certify through our braid school and to provide braid services to clients in various cities. 

 What We do

We help you meet your hair goals by providing protective hair braiding styles to clients who want to build a healthy hair relationship with a braider who can listen and understand their needs.   Our team Specializes in Tree Braids, both cornrows and individual (Brancher Style). We also are master braiders of Crochet Braids |  Protective Sew ins|  Micro Links | Cornrows | Box Braids.
Our Head- Master Braider and trainer is Ethena. All of our team have graduated and are certified through the Strands of Beauty Institute of Braiding and Beauty Business Development. 

Tree Braids

These pictures are all of our work
Who We Are

Our staff is comprised of Braiders-in Training, Trainers, and Master Braiders. Our Braiders. 

Our Braiders- in- Training have completed a comprehensive and extensive training course comprised of:

- Classroom Courses & Quizzes

- Practical Hands-on Training and Coaching

Their work is supervised and coached to ensure proper technique and quality for our clients.  


Our Trainers are extensively experienced in all braids techniques.  They have first hand knowledge and experience in Strands of Beauty Culture and policy. 


Our Master Braiders train our trainers and have thousands of hours in braiding and braid curriculum development.

Our Services
Meet The Founder

About Ethena

Doing it right, not tight since 2006.

Ethena is an American master braider and extension specialist with over 100,000 hours of installing protective techniques such as Tree Braids, Crochet Braids, Weaves, and Extensions. She is the founder and owner of Ethena Beauty and Strands of Beauty.  During her beauty career, she has owned and managed ten (10) salons simultaneously (two civilian and eight military locations). Click the heart to learn more about Ethena. 

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Our Products

Shop Our Exclusive Products

Strands of Beauty carries top quality hair products including hand made hair care products, hair extensions , wigs with quality material ! 

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Join Our

STRANDS OF BEAUTY  Institute of Braiding and Beauty Business Development - aka Braid school

Want to sharpen your skills? Become a professional braider? We have exactly what you need!  

What Clients Says


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